Pelland Blog

About

I was born and brought up in a small business environment, and the needs and interests of small businesses have been in my blood for a lifetime. My first entrepreneurial ventures developed while still in grade school and expanded into profitable freelance ventures in high school and college. After stints working in various advertising and marketing capacities (including newspapers, a city magazine, radio, and a year as a corporate marketing director), I founded my current company in 1980.

Until the mid-1990’s, Pelland Advertising’s primary concentration was the production and printing of four-color process collateral advertising. Our first clients were small to medium-sized ski areas from throughout the Northeastern United States. Due to the seasonal nature of that industry (and its year-to-year survival based upon the weather), I built complementary markets within the amusement park and family camping industries (the latter of which has proven itself to be much larger and more stable). Family campgrounds now constitute a major share of our overall client base. Since some point in 1997, my company (which had already gone all digital in its print advertising production) expanded into a second major area of concentration: Website development and hosting services.

From Day 1, Pelland Advertising has been committed to serving the needs of small businesses of all types, a determination which has grown all the more essential in this age of increasing threats to the health and survival of small firms in the shadow of Wal-Mart. If you are determined to see your business succeed in today’s competitive environment, I am determined to be an essential ingredient that will help to insure that success.

In addition to the Pelland Advertising website, you are invited to view my LinkedIn profile at: http://www.linkedin.com/in/pelland